1.) In what ways does your media product use, Develop, or challenge forms and conventions of real media products?
Apects of media langauge such as cinematography,editing, sound and mise-en-scene are important in creating a trailer;a genre of its own. A trailer is 2 minute long promoting device that should leave the audience with the the famous generic concept of Roland Bathes;an enigma. The structure of trailer is normally non linear and is set to music. My Trailer "Choices" is a "Sporting Romance" genre the use of subgenre helps broaden my audience. With this genre I targeted a teenage audience, they would expect to see stereotypical lovers cuddling, kissing and meeting each other. I had to watch a few Trailers in the same genre as mine on YouTube such as; She’s the man, Wimbledon and Bend it like Beckham. Comparing my product to real products like Wimbledon, I managed to follow the conventions of this teaser trailer, I realised it had 100shots in 2 minuets that’s 1 shot for every second thus meaning that the pace of our trailer needed to be as upbeat and fast excided 2 minuets to be succesful. Therefore the structure of our trailer is similar to Wimbledon; the beginning has fast punchy shots of hockey which is similar to those tennis shots in Wimbledon and follows with the romantic story. In this trailer they used aspects such as titles and voice over to help tell the narrative. We develped these conventions and used a cross fade of voice over between the two contrasting pieces of music. The voice over helped create a realitic atmosphere throughout. The use of titles in a Trailer are a typically popular way to begin a trailer for example the titles in Bend it Like Beckham are similar to mine, with the sizes and timings of my titles thus helping to make ours look more realistic.
Apects of media langauge such as cinematography,editing, sound and mise-en-scene are important in creating a trailer;a genre of its own. A trailer is 2 minute long promoting device that should leave the audience with the the famous generic concept of Roland Bathes;an enigma. The structure of trailer is normally non linear and is set to music. My Trailer "Choices" is a "Sporting Romance" genre the use of subgenre helps broaden my audience. With this genre I targeted a teenage audience, they would expect to see stereotypical lovers cuddling, kissing and meeting each other. I had to watch a few Trailers in the same genre as mine on YouTube such as; She’s the man, Wimbledon and Bend it like Beckham. Comparing my product to real products like Wimbledon, I managed to follow the conventions of this teaser trailer, I realised it had 100shots in 2 minuets that’s 1 shot for every second thus meaning that the pace of our trailer needed to be as upbeat and fast excided 2 minuets to be succesful. Therefore the structure of our trailer is similar to Wimbledon; the beginning has fast punchy shots of hockey which is similar to those tennis shots in Wimbledon and follows with the romantic story. In this trailer they used aspects such as titles and voice over to help tell the narrative. We develped these conventions and used a cross fade of voice over between the two contrasting pieces of music. The voice over helped create a realitic atmosphere throughout. The use of titles in a Trailer are a typically popular way to begin a trailer for example the titles in Bend it Like Beckham are similar to mine, with the sizes and timings of my titles thus helping to make ours look more realistic.
We also included the BFF certification and universal pictures logo which are placed in most trailers. 
In a way I managed to develop my own film identity and created my own film logo company called black and white productions in which I made Photoshop.
All these aspects are typical characteristics of a trailer. We also made a set title page at the end of our Trailer; we had the producers, directors and actors names on it which also conformed to the conventional aspects of trailer. 
The way in which we introduced our principle characters was similar to that of Wimbledon, we had music and slow titles over the characters in emphasise their importance parallel to that of Wimbledon.
One of the aspects in which my product tries to challenge the codes and conventions is the use of sound, the music helps set the tone and enhances the mood. We had to use two contrasting types of music because I noticed that in Bend it like Beckham they used the Indian music over the football scenes and British music over the Indian wedding scenes, and I liked how this brought pace to the piece. In the first half the dominant usage of upbeat fast music emphasised the fast paced hockey scenes which parelled the theme of my trailer similar to the football scenes in Bend it like Beckham. parrelle to the slow British music in the wedding scene, to my piece I added the slow mellow music to the romance scene thus setting the mood. However the difference between my product and Bend it like Beckham is the dramatic change to the music which is linked through voice over.
Both my characters are represented as teen stereotypes which is what a youth audience would expect to see such as the principle characters in Wimbledon. Sarah is represented as a sports star using mise-em-scene i dressed her in typical sporting clothes and used a sports coach, Michael was presented as the typical "school hunk" and we dressed him in cool casual clothes. Throught my fast editing I have shown this in a fast typical passionate kissing scene which is appealing to an adolescent audience such as the kissing scene in Wimbledon. The use of realism romance in both these trailers brought to life the genre of the Trailer.
Creating my own shots, logos and titles all develop conventions of Trailers, for example, I managed to promote our Trailer with our home made film logo, called black and white productions unlike a logo like ‘Columbia pictures’. We used two black and white masks placed back to back to represent the name of our trailer company. We made this originally in Photoshop and used half a black mask and half a white mask which we found on the internet.
These are my home made titles compared to those of Bend it Like Beckham.
Here is the Wimbeldon; this teaser trailer is an effective and professional layout, we have developed their ideas and the layout of their trailer.
What have you learnt from audience feedback?
My audience feedback is critical in order to develop initial ideas into successful ideas. The only way to improve is to react to constructive feedback. Initially our film had no realistic titles but ideas from the class helped us develope them as shown below.
The use of music was also a problem, some music did not primarily suit the genre, switching from upbeat to slow and then eventually we took a compromise and decided to use both types with the use of voice over in the middle acting as a cross fade.
During our very first stages of editing and developing our film we used to many shots of hockey and other students told us that the story wasn’t believable, we managed to produce some of our protagonist’s day to day life this helped vary the types of shot making it more realistic. I managed to get each member in my class and my teacher to watch my Trailer on a frequent bases to visualise the progress helped get constructive often negative feedback. For example my first magazine poster was unrealistic but with some feedback I changed the font and the picture on photoshop.
We thought the use of "teen issue" was not as beliveable as "Vision" which can be related to Film magazines. We kept the main coverline to "Choices" but we edited the font to increase the size and awareness of the Film. 
Through gradual progression of the making of my poster, aspects such as the sizes of our titles, colours, photo quality were prominent problems that occurred. Overall it was very helpful and helped make my product maximise its potential. According to our other products such as poster, we had a very first idea to use an image and cut it out to put on a white background, but after feedback we realised that it wasn’t as successful as it had looked before and our skills on photoshop were not very accurate there we changed the idea and used a picture with a decent background instead.
How effective is the combination of your main product and ancillary tasks?
The overall combination of various promoting tools such as poster magazine and Trailer are essential. The progress of linking these tools can be quite a challenging experience, in order to establish your brand it is necessary to use the same fonts, colours and style in each of your features to create a simular effect.
Here are a few examples of ours next to real products:
My trailer, poster and magazine all try to create a similar feeling and similarities between them. In each aspect the colours are fairly simular with tints of Red and Black. This colour regiem also follows through my titles in the Trailer. Through adjustments I have had to change my titles to fit in with my poster cover such as my trailer titles with my magazine. I have used the same colours and fonts in all these aspects. The use of reds and blacks on my poster allows it to relate to my Trailer. I have also used a picture of Sarah and Michael on the poster back to back with reflects the idea and theme of choices between hockey and Michael in the Trailer. The use of writing words in different colours and sizes on my poster also helps represent the idea of the consequences of “Choices”. I have found ideas from real products such as Bend it like Beckham’s Trailer and She’s the man’s film poster.
How did you use media technologies in the construction and research planning and evaluation stages?
We were seriously lucky to have use of the internet consistenly throught out and I used some of the follwing sites copiously:
http://www.youtube.com/
http://www.freeplaymusic.com/
In order to tackle the challenge of making a trailer the very first step to take is the research. I looked at and analysed a variety of films genres, I looked at sites such as screen online, YouTube and British film. Looking at aspects such as the key concepts of Trailer making; audience, genre, and representation, I had managed to manipulate these conventions into my individual product. I also observed many styles of music which I listened to on websites such as Freeplay music and YouTube and I had to make sure they weren’t copyright. From my previous experience while planning my AS coursework film, I have learnt how to easily upload my planning ideas on to my blog. I now can analyse and change those ideas when needed- thus being very accessible. I had to be organised and plan in advance with timings of filming, the usage of props and appropriate costume at all times. Through the construction of my trailer used a video camera throughout. I consistently worked on my trailer in Premier Elements. I had learnt from the preliminary task of AS the techniques of editing the footage. I had to do many beginning cuts and gradually edited from there. I spent time uploaded, exporting, and importing footage during my progress. I also managed to use the timeline to change the speed of certain parts in my trailer as a way of emphasising the mood for example I made Lottie’s hit into the goal in slow motion as a way of making her look better at hockey. I also used the colour tool to make one part of the meeting of Lottie and Henry in black and white; this made it stand out from the rest. I also was uploading and embedding parts of my trailer on to my blog throughout. I used basic aspects such as the dissolve for my titles, time stretch tool and fades to manipulate my footage. With my poster and magazine I used technology such as photoshop and indesign, however I found indesign a more precise but yet harder programme to create the titles and cut out the picture I needed. In photoshop I could use merge layers, emphasise certain colours on my titles for example on my magazine I changed the colour of Henry to make him stand out more, I used an white outer glow around my title ‘Vision’ to help it stand out. Constant use of other film magazines such as Empire and Film helped me recreate and simulate my ideas for my product.
Looking at my product completed compared to real media products helped me analyse my progression. I edited my blog, embedded films and took a fair load of screenshots to emphasise the difference with other cultural products such as Wimbledon. Comparing my product to real products was an essential aspect of reflecting the originality of my product.
Both my characters are represented as teen stereotypes which is what a youth audience would expect to see such as the principle characters in Wimbledon. Sarah is represented as a sports star using mise-em-scene i dressed her in typical sporting clothes and used a sports coach, Michael was presented as the typical "school hunk" and we dressed him in cool casual clothes. Throught my fast editing I have shown this in a fast typical passionate kissing scene which is appealing to an adolescent audience such as the kissing scene in Wimbledon. The use of realism romance in both these trailers brought to life the genre of the Trailer.
Creating my own shots, logos and titles all develop conventions of Trailers, for example, I managed to promote our Trailer with our home made film logo, called black and white productions unlike a logo like ‘Columbia pictures’. We used two black and white masks placed back to back to represent the name of our trailer company. We made this originally in Photoshop and used half a black mask and half a white mask which we found on the internet.
These are my home made titles compared to those of Bend it Like Beckham.
Here is the Wimbeldon; this teaser trailer is an effective and professional layout, we have developed their ideas and the layout of their trailer.
What have you learnt from audience feedback?
My audience feedback is critical in order to develop initial ideas into successful ideas. The only way to improve is to react to constructive feedback. Initially our film had no realistic titles but ideas from the class helped us develope them as shown below.
The use of music was also a problem, some music did not primarily suit the genre, switching from upbeat to slow and then eventually we took a compromise and decided to use both types with the use of voice over in the middle acting as a cross fade.
During our very first stages of editing and developing our film we used to many shots of hockey and other students told us that the story wasn’t believable, we managed to produce some of our protagonist’s day to day life this helped vary the types of shot making it more realistic. I managed to get each member in my class and my teacher to watch my Trailer on a frequent bases to visualise the progress helped get constructive often negative feedback. For example my first magazine poster was unrealistic but with some feedback I changed the font and the picture on photoshop.
We thought the use of "teen issue" was not as beliveable as "Vision" which can be related to Film magazines. We kept the main coverline to "Choices" but we edited the font to increase the size and awareness of the Film. 
Through gradual progression of the making of my poster, aspects such as the sizes of our titles, colours, photo quality were prominent problems that occurred. Overall it was very helpful and helped make my product maximise its potential. According to our other products such as poster, we had a very first idea to use an image and cut it out to put on a white background, but after feedback we realised that it wasn’t as successful as it had looked before and our skills on photoshop were not very accurate there we changed the idea and used a picture with a decent background instead.
How effective is the combination of your main product and ancillary tasks?
The overall combination of various promoting tools such as poster magazine and Trailer are essential. The progress of linking these tools can be quite a challenging experience, in order to establish your brand it is necessary to use the same fonts, colours and style in each of your features to create a simular effect.
Here are a few examples of ours next to real products:
My trailer, poster and magazine all try to create a similar feeling and similarities between them. In each aspect the colours are fairly simular with tints of Red and Black. This colour regiem also follows through my titles in the Trailer. Through adjustments I have had to change my titles to fit in with my poster cover such as my trailer titles with my magazine. I have used the same colours and fonts in all these aspects. The use of reds and blacks on my poster allows it to relate to my Trailer. I have also used a picture of Sarah and Michael on the poster back to back with reflects the idea and theme of choices between hockey and Michael in the Trailer. The use of writing words in different colours and sizes on my poster also helps represent the idea of the consequences of “Choices”. I have found ideas from real products such as Bend it like Beckham’s Trailer and She’s the man’s film poster.
How did you use media technologies in the construction and research planning and evaluation stages?
We were seriously lucky to have use of the internet consistenly throught out and I used some of the follwing sites copiously:
http://www.youtube.com/
http://www.freeplaymusic.com/
In order to tackle the challenge of making a trailer the very first step to take is the research. I looked at and analysed a variety of films genres, I looked at sites such as screen online, YouTube and British film. Looking at aspects such as the key concepts of Trailer making; audience, genre, and representation, I had managed to manipulate these conventions into my individual product. I also observed many styles of music which I listened to on websites such as Freeplay music and YouTube and I had to make sure they weren’t copyright. From my previous experience while planning my AS coursework film, I have learnt how to easily upload my planning ideas on to my blog. I now can analyse and change those ideas when needed- thus being very accessible. I had to be organised and plan in advance with timings of filming, the usage of props and appropriate costume at all times. Through the construction of my trailer used a video camera throughout. I consistently worked on my trailer in Premier Elements. I had learnt from the preliminary task of AS the techniques of editing the footage. I had to do many beginning cuts and gradually edited from there. I spent time uploaded, exporting, and importing footage during my progress. I also managed to use the timeline to change the speed of certain parts in my trailer as a way of emphasising the mood for example I made Lottie’s hit into the goal in slow motion as a way of making her look better at hockey. I also used the colour tool to make one part of the meeting of Lottie and Henry in black and white; this made it stand out from the rest. I also was uploading and embedding parts of my trailer on to my blog throughout. I used basic aspects such as the dissolve for my titles, time stretch tool and fades to manipulate my footage. With my poster and magazine I used technology such as photoshop and indesign, however I found indesign a more precise but yet harder programme to create the titles and cut out the picture I needed. In photoshop I could use merge layers, emphasise certain colours on my titles for example on my magazine I changed the colour of Henry to make him stand out more, I used an white outer glow around my title ‘Vision’ to help it stand out. Constant use of other film magazines such as Empire and Film helped me recreate and simulate my ideas for my product.
Looking at my product completed compared to real media products helped me analyse my progression. I edited my blog, embedded films and took a fair load of screenshots to emphasise the difference with other cultural products such as Wimbledon. Comparing my product to real products was an essential aspect of reflecting the originality of my product.
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